Struggling To Make A Sale? Here Is Why Landing Page May Not Be Enough

A landing page is undoubtedly a great marketing strategy, but it is not enough to guarantee you improved sales alone. It is not smart to create a landing page for your business and expect a great conversion rate. Avoid marketers that only create a landing page for you but don’t run ads! Research has shown… Read More Struggling To Make A Sale? Here Is Why Landing Page May Not Be Enough

The Things You Wish They Told You about B2B Vs. B2C Marketing

It is always worthwhile to point out the best marketing strategy for your business. The best process to get there depends on your overall marketing knowledge and how you apply it. The critical thing to know is the difference between B2B and B2C marketing. B2B B2B means business to business, and it describes businesses whose… Read More The Things You Wish They Told You about B2B Vs. B2C Marketing

Top 5 Certifications to Set Yourself Apart from Other Marketers

Digital marketing is a hot skill that many companies are seeking. Entrepreneurship in 2021 has become increasingly digital. People are continually looking for individuals with digital marketing skills. There are several different certifications to choose from to diversify your resume. However, statistically, there are always specific programs at the top that continually show desirability. In… Read More Top 5 Certifications to Set Yourself Apart from Other Marketers

Want to start a blog for your business? Here’s how to write your first post

As a business owner, there are many ways to create visibility and identify your brand. One of the best ways to do so is through blogging. Many people have chosen to start their blogs now, creating content for their customers and clients. It can be challenging to know what to include in your blog post… Read More Want to start a blog for your business? Here’s how to write your first post

Small Business Marketing Predictions in This Year’s Digital World

Last year was an eventful year for small businesses around the world. With lockdowns and the pandemic causing disruptions, many digital marketing plans had to be adjusted significantly. Now that we have entered 2021, there are some considerations to make regarding the lessons learned in 2020. Fortunately, many of the changes are manageable and can… Read More Small Business Marketing Predictions in This Year’s Digital World