2021 is here, and it’s time to leave the madness of 2020 behind. Looking back, it was quite a year that we went through. It has also given us a lot of information on what works in these times. With eCommerce sales going through the roof, a whole lot more time on social media, and… Read More 7 Digital Marketing Trends for 2021 You NEED to Know
With the loss of face-to-face meetings, hiring managers and recruiters are using social media and the Internet— now more than ever— to get information on possible hires. One of the most widely used websites is LinkedIn. 40 million people are using this very platform for job searches each week and three people are hired every… Read More Does Your LinkedIn Profile Need a Makeover
As time goes on, social media usage continues to rise, and emails become more obsolete— marketing seems like it should shift toward social media also. While emails seem old-fashioned, marketing to people’s emails is actually even more powerful. Email is one of the best ways to generate leads and build awareness. It doesn’t make any… Read More Having an Email Marketing List Is Better Than ANY Social Media
Entrepreneurs and business owners constantly struggle with the problem of keeping their services appealing to their audience. Audience is human beings and they vary in their interests. It does not take them long to lose interest in one thing and embark on the pursuit of other interests. This is the hurdle that neuromarketing is solving… Read More The Power of NEUROMARKETING
Questioning marketing decisions can give you a lot of insight into how you get trapped, or at least attracted, to products that you buy. Why do magazines all have titles in yellow type? Why are Apple computers completely white? Why do advertisements have so much red? When you ask these questions, the answer is simple.… Read More Color Theory in Marketing
There are two marketing models generally in practice and acceptable: Funnel marketing Bulls-eye marketing Both models are used by marketing strategists to target clientele and both of these work for different reasons. It does not mean that one of these models is wrong or out-dated and other works better. It just means that the approach… Read More Are you using the wrong marketing model
There was a time before Facebook emerged on the scene. That used to be the time of MySpace. In the initial years of social networking, MySpace used to be a big name. This was around the time between 2003 and 2006. MySpace even crossed Google as one of the most visited websites. Then came Facebook… Read More Will Facebook Marketing Last
Marketing is a highly important aspect of your business. It introduces consumers to your products and services and informs them about all the ways they can reach you. Marketing is one of the aspects that determines the success and failure of your business. If done right, and strategically, then you can reach all the goals… Read More Is there such a thing as marketing coaching?
Google changes its search engine algorithm numerous times during a year. This is where all SEOs put in the hard work to keep their content relevant and better ranking than the competition. Google is set to improve their search engine to provide relevant results in the shortest possible time. One such initiative taken by Google… Read More Google’s Rank Brain Algorithm Explained in 500 Words
2020 is surely the year where everyone and everything, individuals as well as organizations, is facing challenges that none of them even thought of before. From marketing their offerings to designing election campaigns, and to getting comfortable doing everything from one place i.e. your home. It has redefined ways that we have always been doing… Read More Responsible Marketing in a Time of Presidential Campaigns and Pandemics
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